Hello. I find Google to be a more suitable option for your needs. Unlike Facebook, Google offers the advantage of creating a complete ecosystem and obtaining traffic from services such as Google Maps and Google My Business at no cost.
Furthermore, you can engage in contextual advertising within Google search, which targets users actively searching for your specific services. Additionally, Google provides banner ads with extensive targeting options, similar to what you've experienced on Facebook.
These tools are particularly beneficial for local businesses since Google's precise targeting capabilities allow for highly accurate ad targeting.
Lastly, Google Analytics allows you to assess the quality of the traffic coming to your website and evaluate the effectiveness of various traffic sources. By leveraging all of these features, you can attract relevant traffic and secure orders at a reasonable price.