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LB What is interlinking and best strategy?

TreasureCent

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What is the most effective interlinking strategy to improve website ranking on Google? Despite all my efforts, my site is still not ranking. Could any experts review it and provide feedback on whether I may have made any mistakes in my interlinking approach?
 

Innisola

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Please remove all the hyperlinks similar to the one mentioned in the screenshot. That particular link directs to either the login screen or a private/hidden page, which is unfavorable for SEO. It can result in errors if Googlebot cannot crawl your site, potentially leading to a lower ranking.

Here's another helpful suggestion: If you have affiliate links on your website, use a cloaking plugin such as PrettyLinks (which is actually free) to cloak and shorten those links. This approach not only makes the links appear cleaner but also prevents them from being easily recognized as affiliate links.

Additionally, when interlinking your pages, focus on linking only those within the same category whenever possible. It is not advisable to cross-link between different categories. While there are cases where it can be beneficial, particularly when there is high relevancy between the two interlinked pages, generally it is better to interlink pages within the same category. Based on what I've observed, your website appears to revolve around a single topic (which is excellent from an SEO perspective), allowing you to confidently interlink pages across multiple categories.


However, if your website covers various sports and has categories like Soccer, Tennis, Hockey, and Marathon, it is advisable to interlink pages only within their respective categories. It wouldn't make sense, for instance, to link from an article in the Tennis category to an article in the Marathon category, unless both articles have a highly common subject.

Therefore, remember these guidelines when implementing internal linking, and you should achieve favorable results in most cases. :)

Oh, and one more thing to note: The first link placed on a page typically receives the most link juice, which refers to factors such as authority, page rank, domain authority (DA), domain rating (DR), SEO value, or any similar term denoting the same concept. Therefore, try to position your most important links near the top of the page, ideally as the first one or two links.
 

Heraldonet

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It appears that there are only a limited number of websites currently linking to your website.

To improve your website's ranking for specific keywords, it is important to establish a larger number of backlinks.

You might want to explore foundation links, which can be found in the forum, as they can be a valuable resource for building a strong link profile.
 
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