C&SP What are the methods for assessing the quality of copywriting?

[Gneissm]

Hello everyone,

We have recently added a blog section to our website and are looking to improve our website's ranking through blogs. As we are outsourcing our copywriting, I'm looking for a quicker way to assess the quality of the content. Currently, I'm using Quillbot to check for plagiarism and proofreading the articles. However, this can be time-consuming, particularly when dealing with bulk orders.

I was wondering if anyone knew of a tool that could check for SEO optimization in the articles or perhaps a tool that could rate the content on a scale of 0-100. Are there any other tips or best practices for verifying the quality of outsourced blog articles?

Thank you.

 

[Trippinet]

If you use WordPress, installing Yoast SEO can provide you with an article ranking on a scale of 0 to 100, along with an assessment of its SEO score.

 

[WizKlug]

If you use WordPress, installing Yoast SEO can provide you with an article ranking on a scale of 0 to 100, along with an assessment of its SEO score.

I've heard that Yoast SEO may not always be accurate. Have you considered trying Rankmath Pro as an alternative?

 

[ThinkWar]

Grammarly is a useful tool for checking grammar and spelling errors, as well as eliminating unnecessary or repetitive phrases from your text.

 

[Shucket]

Consider hiring a human to perform a manual check, even though it may not be as speedy as using a bot. However, the advantage lies in obtaining higher quality results.

 

[Landia]

Grammarly is a widely-used writing assistant that reviews grammar and spelling errors and offers suggestions to enhance clarity and conciseness. It's a handy tool for quickly assessing the quality of your content.

 

[Wowraya]

To assess the quality of outsourced blog content, a few tools and best practices can be very useful. For evaluating SEO optimization, tools like Yoast SEO or Semrush are great options; they can provide scores or ratings on how well the content is optimized for search engines.

For proofreading and spotting grammatical errors, Grammarly is a valuable tool.

To ensure overall content quality, establish clear guidelines and expectations for your writers, offer constructive feedback and revisions as necessary, and regularly review their work.

 

[Andlotts]

Grammarly for spelling and grammar checks, and Yoast SEO for optimizing the SEO aspects.