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From December 30 to January 3, I ran ads for my Shopify stores. But when I came back after a week, I noticed that the results were much worse than before. Sadly, the poor performance has continued, even though I’ve tried changing my ads. After talking to some friends, I found out they’re having similar issues. It looks like Facebook ads aren’t working as well, with high costs and not many conversions. Does anyone know what might be going on? Has Facebook made any updates recently? Any help or advice would be really appreciated!
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