DN&P I am interested in determining the value of a domain name.
- Thread starter Bracell
- Start date
- Joined
- May 11, 2019
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- 197
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To summarize, the domain lacks crucial SEO elements such as reliable links, keyword ranking, and organic traffic as seen in screenshots 1 and 2. There have also been several periods of expiration and re-registration since the domain was initially registered. Without checking if the niche changed during these periods, this fact alone could further deteriorate the situation (screenshot 3).
From an SEO standpoint, the domain's value is equivalent to its renewal fee ($10-12), unless it's penalized by Google, in which case, its SEO value is null.
However, the domain has some redeeming qualities. It's a 5-letter word and a .com domain. These factors could potentially fetch you a few thousand dollars, given that you find a buyer who is particularly fond of this name and has the means to acquire it.
The domain's brandability is another positive feature. However, unless a buyer recognizes the domain's potential for brandability, the chances of selling it for thousands are slim.
In conclusion, here are a few possible actions:
From an SEO standpoint, the domain's value is equivalent to its renewal fee ($10-12), unless it's penalized by Google, in which case, its SEO value is null.
However, the domain has some redeeming qualities. It's a 5-letter word and a .com domain. These factors could potentially fetch you a few thousand dollars, given that you find a buyer who is particularly fond of this name and has the means to acquire it.
The domain's brandability is another positive feature. However, unless a buyer recognizes the domain's potential for brandability, the chances of selling it for thousands are slim.
In conclusion, here are a few possible actions:
- If you have an emotional attachment to the domain and are willing to keep it renewed, extend the domain for 10-20 years. Aggressively advertise it on platforms like Sedo, Dan, Facebook groups, mmo and other forums, and other social media platforms. Highlight its 5-letter .com feature and brandability to try and secure at least $1000. If the best offer is in the hundreds, accept it and sell the domain, rather than rejecting it outright.
- If you have no emotional attachment but are fine with keeping the domain renewed, again, extend it for 10-20 years. You can choose to advertise it or let it sit, hoping for a buyer to see its value and pay generously.
- If you have no attachment and can't afford to keep it renewed, you can let it expire. This would be the least favorable option, considering that short .com domains are rare nowadays. You could still make a few hundred dollars if you advertise it effectively. If you choose this route, renew the domain annually to avoid losing money in bulk renewal costs.